"Sudden Winter": Details and Reflections



Reflections on the "Sudden Winter" production process: The pictures went unprocessed, straight from the camera into the ProwShow Producer software. Some tweaking can take place there (image processing without changing the actual image-file), adjustments of contrast and brightness, sharpening and a type of framing equivalent to cropping are frequently used. Compared to regular Photoshop work this type of processing offers fewer tools, but is much faster, even allowing repeated fine tuning of several images in a sequence to bring out the best of adjustment and balance.

A show made for an environment where people come and go and where nobody can pay full attention should not have much of a storyline. The intent is to help people relax, not to stress through craving more attention than viewers are able to give. Randomizing the succession of images can help towards achieving a kind of "steady state".  In this case though I did the randomizing in two seperate divisions, pictures with some sunlight in them and those without. So there is a bit of a "plot" after all, from daylight to dusk.

Except for the first and last images, all pictures are assigned identical viewing times. Even the transition time is the same throughout. Informative text appears in the lower right hand area. Two images in succession will show a logo (identifying this show as one about Gothenburg and surroundings, plus the exact location). Four images will follow without text. The next two will display the text again. This is the pattern throughout. It could easily be changed to another pattern, to no text or displaying text all the time. It would take an evaluation of viewer responses to find the right approach. An open issue for instance is this dilemma: Information about the image-location can heighten the viewing experience for a local public. On the other hand, text within an image is a kind of distracting disturbance. How can these two factors be balanced? And: should there be music? My guess is, for the viewing environment in question: no. Second guess: maybe. It should be very toned down though. Quite a few aspects to test in real life situations...

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